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Facebook Ads Analytics Mastery Certification Course






Facebook Ads Analytics Mastery Certification Course
Course Description
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Introduction to Facebook Ads & Business Manager
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Setting up Business Manager & Ad Accounts
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Understanding campaign objectives
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Audience targeting basics
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Pixel installation & event tracking
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Facebook Ads Analytics & Reporting
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Key metrics (CPC, CPM, CTR, ROAS, CPA)
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Analyzing campaign performance
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Custom reports & dashboards
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Using Facebook Analytics and Meta Business Suite
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Advanced Audience Targeting & Optimization
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Lookalike audiences & retargeting
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A/B testing for ads
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Campaign budget optimization (CBO)
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Scaling profitable campaigns
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Data-Driven Strategy & Conversion Tracking
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Understanding conversion funnels
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Setting up custom conversions
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Tracking ROI using Facebook Pixel
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Integrating with Google Analytics
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Practical Projects & Case Studies
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Hands-on campaign creation & optimization
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Real-time analytics review
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Troubleshooting underperforming ads
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Preparing reports for clients/employers
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- Course Duration3 Month
- Enrolled1
- Fee Type One Time
- Skill LevelIntermediate
- LanguageEnglish / Hindi
- CertificateYes